Four types of affiliate marketing business models work well with health: the content-based affiliate model, the review-style affiliate business model, the coupon or deals affiliate marketing model, and the shopping portal affiliate revenue model. Any of these models can also be used in tandem with each other. For example a strategically placed coupon or deal can compliment a page full of content dedicated to a certain topic or product. Let’s take a look at these affiliate business models in more detail including a few tips to help you decide which model best fits your style, interests, and available time.
A well-constructed content-based website is full of articles that cover one central theme. For example all-natural health supplements could be the site concept and the main topic covered on the home page. The home page could then link to several 2nd-tier pages that each cover a specific type of health supplements (i.e. weight loss, men’s health, women’s health, general nutrition, beauty, etc). The 2nd-tier pages could then lead to 3rd-tier pages about specific diseases, health conditions, or product reviews. The idea is to create an informative website that is easy to navigate for both visitors and the search engines. The content-based affiliate marketing business model is best-suited for people who have great knowledge or passion for a specific topic and would enjoy creating the content necessary to build a useful website that grabs and holds a visitor’s attention. The health arena offers many niche markets that can be the focus of a full-blown content-based affiliate site. Text links weaved into the content generally converts extremely well for affiliates running the content-based model.
Review-style affiliate business model
The best review-style websites are those where the webmaster has actually tested the product being reviewed and can therefore give an honest recommendation based on personal experience. The review-style affiliate marketing business model can be set up much the same way a content-based website is structured with 3 tiers worth of tightly-related information. In fact a combination health content-review affiliate model can be a strong force with the content building trust with visitors and the honest reviews, based on personal experience, convincing the visitor to click through to your Affiliate Site with the intent of making a purchase or at least learning more about the product with a potential purchase in mind.
Coupon or deals affiliate marketing model
There are thousands of coupon and deal sites on the internet today with most of them covering a wide range of categories instead of focusing on a specific market or type of product. That situation presents an opportunity for affiliates who would like to dive into the health/pet arena or expand their efforts to include the best health supplement and pet health deals on the market. Those deals represent considerable savings for customers. The coupons and deals affiliate marketing business model can also be carefully weaved into a content-based or review website as another avenue of building trust and repeat visitors. With so many coupon and deal sites battling each other over a broad range of shopping categories, the opportunity to be an affiliate leader in a niche coupon/deal market is there for the taking. The health supplement and pet health markets offer many such niche market opportunities.
Shopping portal affiliate revenue model
Similar to coupon and deal sites, there are hundreds of shopping portals on the internet that offer a wide range of shopping categories. The opportunity for affiliates to focus a shopping portal on a profitable niche market certainly exists, and the dating or relationship arenas both offer profitability and plentiful niche opportunities. Just like with coupons and deals, the shopping portal affiliate marketing business model can be carefully integrated into a content-based or review site as a way to earn trust and visitor allegiance.
Combination affiliate business models
While any of the above affiliate marketing models can be used by themselves to build a successful home-based internet business, it’s best to enhance your affiliate blueprint by blending in one or more of the other models into your main structure and style. For example if your main affiliate marketing business model is content-based, find a way to blend in a personal review and the latest deal regarding the health or pet product(s) you are recommending. On the same token if you’re running a niche health or pet shopping portal, find a way to include a few informative articles about the specific market your products reside in. Slide in a few personal reviews or recommendations and your site will be even more attractive.
